by Derek Hanson | Jun 21, 2011 | Online Reputation Management, Personal Branding, Strategy
Almost a couple of weeks ago I thought I would experiment with photos. The goal was to improve an image in the search results of Google. Although this wasn’t the most scientific approach I still think it was interesting. So the test was to see if tagging an image with...
by Derek Hanson | Jun 8, 2011 | Online Reputation Management, Personal Branding
Ever heard of Schema? The definition is: A representation of a plan or theory in the form of an outline or model As such Google, Bing, and Yahoo have put together a site called Schema.org to help develop a microformat standard. I thought I would give my hand a try to...
by Derek Hanson | May 15, 2011 | Online Reputation Management
Recently, I have had more hope of getting job in recent months. I’ve put a lot of thought into creating a personal brand that helps me stand out from the rest of my competition. Here are some things that might help you get the upper hand on your competition. I...
by Derek Hanson | Jan 12, 2011 | Online Reputation Management, Personal Branding, Strategy
The year 2010 really looked nothing like Space Odyssey 2010. Instead of fantastic missions to Jupiter the real odyssey was social media. More people stared into the great oblivion of Smallville or Facebook status updates than anything else. I perhaps were one of those...
by Derek Hanson | Jul 21, 2010 | Local Search, Online Reputation Management, Strategy
I am following up with yesterday’s post on customer reviews. I gave reasons to start asking for reviews but today I want to help you to think about getting reviews. This comes down to you providing the means for people to write a review. If people are 10 times more...
by Derek Hanson | Oct 27, 2009 | Online Reputation Management
Online Reputation Management is exactly as it sound- managing your reputation online. This is done by influencing your name in the search results. This isn’t done with ease but it can be done. Taking the time and effort is worth the work and can aid in finding a...