by Derek Hanson | Dec 7, 2018 | Uncategorized
I read a book called, how to get an interview with anyone. The book covers the fascinating approach of an artist who used his creative skills to get an interview with them. That got me to thinking how could you get an audience with someone? Just an average joe...
by Derek Hanson | Jun 21, 2011 | Online Reputation Management, Personal Branding, Strategy
Almost a couple of weeks ago I thought I would experiment with photos. The goal was to improve an image in the search results of Google. Although this wasn’t the most scientific approach I still think it was interesting. So the test was to see if tagging an image with...
by Derek Hanson | Jun 8, 2011 | Online Reputation Management, Personal Branding
Ever heard of Schema? The definition is: A representation of a plan or theory in the form of an outline or model As such Google, Bing, and Yahoo have put together a site called Schema.org to help develop a microformat standard. I thought I would give my hand a try to...
by Derek Hanson | May 15, 2011 | Online Reputation Management
Recently, I have had more hope of getting job in recent months. I’ve put a lot of thought into creating a personal brand that helps me stand out from the rest of my competition. Here are some things that might help you get the upper hand on your competition. I...
by Derek Hanson | Jan 12, 2011 | Online Reputation Management, Personal Branding, Strategy
The year 2010 really looked nothing like Space Odyssey 2010. Instead of fantastic missions to Jupiter the real odyssey was social media. More people stared into the great oblivion of Smallville or Facebook status updates than anything else. I perhaps were one of those...
by Derek Hanson | Oct 11, 2010 | 123
Wordcamp Portland 2010 was a great experience. I figured this conference matched some of my goals like becoming more versatile at using WordPress. The reason is that I have found the joy of working on WordPress. To date I have had the opportunity to work on 7 sites...
by Derek Hanson | Jul 21, 2010 | Local Search, Online Reputation Management, Strategy
I am following up with yesterday’s post on customer reviews. I gave reasons to start asking for reviews but today I want to help you to think about getting reviews. This comes down to you providing the means for people to write a review. If people are 10 times more...
by Derek Hanson | Jul 20, 2010 | Local Search
Word of Mouth is so much easier since the invention of the internet. The ease comes from social platforms and business listing sites where people are able share interests, likes, and dislikes. The question is how are you making it easy for people to share information?...
by Derek Hanson | Feb 8, 2010 | Search Optimization
You undoubtedly have seen the “Made Fresh Daily” sticker or signage at the grocery store. If you buy the product you expect it to be dated and set to expire today. This gives you a sense that the product is as fresh as possible. In many upscale restaurants, chefs will...
